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Take The Scenic Route For A Chance To Win A Prius
July 10th, 2012 by Paul Eisenberg
When a GPS offers me its “least use of highways” route, I’ll consider it if the route also happens to be the shortest one, or if I know the highways are jammed, or if I’m feeling too cheap to pay the tolls, or if the highways in question give me the willies. At least in recent memory, an urge to enjoy the scenic route hasn’t figured prominently among my reasons.
If like me you require an incentive to go the scenic way, Toyota and the National Audubon Society have crafted one. Their Exit The Highway promotion, launched a couple weeks ago, gives motorists a chance to enjoy nature on America’s scenic roads and a chance to win a 2012 Toyota Prius V.
